In March of 2018, I headed to the Natural Foods Expo West in Anaheim, CA. Every year, twice a year, there is this HUGE expo of all the food companies showcasing a new or upcoming product, or to simply remind people that they haven’t gone anywhere. This event is attended by health and wellness professionals, grocery store buyers, bloggers and other influencers who want to learn more about what’s happening in the food world.
So, here’s the thing– It’s called the Natural Foods Expo, so I went with the expectation that I would discover some amazing new clean food options. I’m not exaggerating when I tell you that over the course of the one day that I was there, I checked out 400 companies. I just moved from booth to booth, checking out the ingredient lists of each company’s products. I was super disappointed to find that out of all those companies, only a QUARTER of them had clean-eating approved ingredient lists.
What’s even crazier is that a lot of these companies went through the trouble of gaining organic and non-GMO certification, then added to their “clean” products, things like:
Now, I am realizing, this is why people are so darn confused as to what they are supposed to be eating!! How can we possibly ever feel confident in a world where the natural food expos are telling us “here eat this, it is good for you” and it isn’t actually good for you?
How can we learn from this? I really want you to learn from this too.
We cannot trust marketing.
Just because the packaging looks nice and the owner is standing there, telling you their new “no artificial food dye” is safe…you still have to pick up the package, flip it over, and read that list of words that reveals the real truth. In a world that has become so confusing, and convoluted, with fancy terms and marketing ploys, we have to be smarter than the packages.
There are six steps you can take.
Check out my list of six steps to confidently get your life back. Also, if you are feeling at all questionable about the products you are buying then don’t buy them. If you feel like it isn’t quite right for you, then don’t do it. I think our best judgement comes from intuition. We are highly intelligent beings and if you think you are getting something that won’t treat you well once it is inside your body, then don’t buy it.
And, if you are anything like me and starting to lose faith in these “natural food products,” –DON’T. The times are a-changing and things are looking up! It just requires our due diligence and commitment to clean eating.
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